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designer + developer

Hyliion

I took the heavy specs of Class 8 electrification and distilled them into a clear bottom line for commercial buyers, using a high-contrast palette of industrial black and bright green to signal power and sustainability immediately. The layout clears the clutter, using technical diagrams and direct messaging to prove that reducing emissions doesn't mean sacrificing torque.

The tech was complex. The choice had to be simple.

email design
development
promotion
eloqua
Hyliion Hybrid banner with green Class 8 trucks in a service bay and messaging about electrifying fleets with fuel-saving and emissions-reducing technology. Hyliion Hybrid promotional layout showing system diagrams, feature bullets, a semi-truck on the road, and messaging about fuel savings and battery-electric benefits.